Increase revenue by $2B (11B to 13B) by 2022
Connect with Next Generation of Consumer
Reduce Operating Costs to allow for Investments into Growth
Increasing store count from 800 to over 1000
Analyze Next Markets to entry (Salt Lake City 2022)
Increase Avg Revenue per visit from $32 to $42
Increase ability to support digital customer (Online, Digital commerce)
Largest Operating Expense is Fuel Delivery
2nd Largest Operating Expense is cost of Vendor Products (Coca-Cola, Snickers)
3rd Largest Operating Expense is Truck/Distribution of Service Needs for High Tech Items in Store
Difficult to understand different demographics in new markets
Cannot provide best in class Real Estate Analysis for Store Locations
Which new Products/ Services to add in Stores (Highest Margin / Most accepted)
Cannot recommend complimentary products using a recommendation engine
Create connection with User (today all is impersonal)
Increase ability to delivery fuel in real-time (Fuel Tanks are running out mid-Day (1300 deliveries per day to 800 stores)
Need Analytics on what spend is per item in new markets for vendor leverage in contract negotiations (Could save $MM)
Implement 'Store of the Future' (All Virtualized, Cloud Enabled)
Buy Data / Service to provide Consumer Buyer Pattern Data
Upgrade Store Support Infrastructure
Need to Increase Proficiency in Real Estate Analysis
Addition of MicroKitchens
Implement Digital Experience with Consumer
Transactions are not correlated between POS Points (Gas, Kitchen, Online, Counter)
Source Data / Service - Build/Buy Platform to provide data
Store Video On-Prem Storage does not provide ability to scale / analyze as needed
Analyze 'Heat Map' of Store Traffic with Computer Vision
Implement digital signage
More digital commerce (55% of todays transactions are in Cash)
Build Enterprise Data Warehouse for analyzing many / disparate data sources
Buy Data from 3rd Party (without sharing own Data)
Implement new video storage system with video analytics and computer vision
Buy / Subscribe to Maps / Traffic Pattern System
Implement Enterprise Data Warehouse for Consumer Data
Implement / Update Mobile Application
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
Cloud Storage
Cloud AutoML
Consumer Loyalty Program
BigQuery
Cloud IoT Core
Retail Marketing Analytics
Cloud ppVPN
Introduction - No Visible path to Quota Credit
ISSUE WITH NETWORK CONNECTIVITY - ATTEMPTED POC FAILED
What are the technical challenges?
What is product / solution / value of solving this need?
What is the actual product we sell here?
Create Identity for consumer
